What We Do

Two Disciplines.
One Mission.

All Things Possible operates at the intersection of cinematic production and precision marketing — delivering story-driven media and data-informed strategy built on 22 years of professional experience, Emmy-winning production craft, and battle-tested PSYOP communication strategy.

1,500+
Video & Digital
Campaigns
1,300+
Commercial &
In-House Projects
100+
VR / 360°
Productions
★ Emmy
Award-Winning
Documentary
22 Yrs
Production &
Strategy

Video
Production

With an MFA in Motion Picture and Television (Magna Cum Laude, 3.986 GPA), a Regional Emmy Award, and a portfolio spanning 1,500+ video and digital campaigns, All Things Possible brings graduate-level craft to every frame — from single-camera documentary to full-cycle commercial production and immersive VR experiences.

Benjamin has led end-to-end production on 1,300+ commercial and in-house video projects, collaborating with business owners, CEOs, and marketing teams to craft campaigns that aligned with brand messaging and drove measurable business outcomes. He has produced 20+ VR/360° experiences in a single year and built a portfolio of 100+ immersive productions across 50+ clients in economic development, nonprofit, and mission-driven sectors.

He has managed over $500K in production equipment inventory, produced sales content with a 90% contract close rate, and implemented LEAN workflow improvements that cut pre-production time by 40%.

🎬
Producing

From concept and pre-production planning to crew coordination, budget management, and delivery — we shepherd every production from idea to finished asset. Informed by 22 years of full-cycle production leadership.

1,500+ Campaigns Produced
  • Concept Development & Treatment
  • Pre-Production Planning
  • Budget & Scheduling
  • Crew & Talent Coordination
  • Broadcast & Digital Delivery
🎥
Directing

Stage-trained, film-school disciplined. Our direction balances emotional authenticity with visual precision — whether narrative, documentary, commercial, or immersive. MFA-level creative execution on every project.

  • Documentary & Long-Form
  • Commercial & Brand Film
  • Interview & Testimonial
  • Narrative Short & Feature
  • Live Event Coverage
✂️
Editing & Post

The edit is where the real story is discovered. 1,300+ projects shaped in post — with professional color grading, sound design, and motion graphics. Broadcast-standard QC built into every delivery.

40% Workflow Efficiency Gain
  • Narrative Editing
  • Color Grading & Finishing
  • Sound Design & Mix
  • Motion Graphics & Titles
  • Broadcast Standards QC
🥽
VR & 360° Video

10+ years of immersive media experience. 100+ VR productions across 50+ clients — pioneering virtual FAM tours, community storytelling, workforce recruitment, and training simulations before the market caught up.

100+ VR Productions · 50+ Clients
  • 360° Shoot & Production
  • VR Editing & Stitching
  • Virtual FAM Tours
  • Training Simulations
  • Immersive Brand Experiences
📽️
Documentary

Emmy-recognized documentary craft — historical, institutional, personal, or journalistic. We find the human truth at the center of every factual story. Produced for PBS, nonprofit organizations, and veteran service institutions.

★ Regional Emmy Award · PBS
  • Historical Documentary
  • Institutional & Corporate Doc
  • Personal & Portrait Films
  • Research & Archival Integration
  • Festival & Broadcast Delivery
📱
Digital & Social Video

Broadcast-quality storytelling adapted for the platforms where your audience actually lives — developed for social, web, email, and paid media placements. Platform-optimized for TikTok, YouTube, Facebook, Instagram, and beyond.

  • Social Media Reels & Shorts
  • Brand & Product Demos
  • Testimonials & Case Studies
  • Email & Landing Page Video
  • Paid Ad Creative
Selected Work

Productions Worth Watching

The Typist — Emmy Award-winning documentary by Benjamin Watkins, All Things Possible
★ Emmy Award · PBS
Regional Emmy Award · Historical Documentary · 2015
"The Typist"

Emmy Award-winning documentary following Larry Tillemans — believed to be the last living clerk-typist from the Nuremberg Trials. Recognized for excellence in historical storytelling and cinematic execution. The benchmark for what All Things Possible brings to every project.

▶ Watch on YouTube →
6402
Short Documentary · Memorial Film
6402

Honored to be invited by the family of Officer Tommy Decker to document his funeral. Told entirely from the perspective of his wife, Alicia Decker — a deeply personal tribute to a life of service and the love left behind. A reminder of why this work matters.

▶ Watch on Vimeo →
The Transfer

Where Military Precision
Meets Modern Marketing

As a 37F Psychological Operations Sergeant deployed during Operation Iraqi Freedom, Benjamin led a 12-member multimedia and communications team at Camp Bucca — producing audience-targeted messaging where the stakes of getting it wrong were irreversible.

In PSYOP, you identify your target audience with scientific rigor. You design the message. You select the medium. You measure the effect. That is, word for word, what modern digital marketing demands. The difference is most marketers learned it in a classroom.

Benjamin also trained allied forces from the UK and Germany in influence operations and multimedia strategy — proving the system works across languages, cultures, and contexts. That transferable discipline is built into every ATP marketing engagement.

Target Audience Analysis→User Persona Development
Message Architecture→Brand Messaging & Copy
Medium Selection→Channel Strategy
Dissemination Planning→Paid & Organic Distribution
Effect Measurement (MOE)→KPI Tracking & Analytics
Counter-Propaganda→Reputation Management
PSYOP Series Development→Content Marketing Campaigns
Omnichannel Deployment→Multi-Platform Strategy
Discipline 02

Marketing &
Digital Strategy

Full-spectrum digital marketing rooted in audience intelligence, strategic communication, and cinematic content. Every service below is built on the same principles that drove results in the field — and in the boardroom. Know your audience. Craft your message. Choose your medium. Measure the effect.

🎯Core Offer
Strategic Consulting

Every engagement starts with strategy. We conduct deep market research, define precise user personas (a direct skill transfer from PSYOP target audience analysis), and build comprehensive digital marketing plans that align every channel toward a single measurable objective.

Market ResearchUser PersonasCompetitive AnalysisGo-to-Market PlanningCampaign Architecture
📍Local & Brand
Google Business Profile

Your Google Business Profile is often the first impression your brand makes. We optimize, manage, and grow your profile to maximize local search visibility, reviews, and map pack rankings — driving qualified walk-in and digital traffic.

Profile OptimizationReview StrategyLocal SEOMap Pack Rankings
⭐Trust & Authority
Reputation Management

What people say about you online shapes purchase decisions before you ever enter the conversation. We monitor, respond to, and strategically cultivate your online reputation — informed by the same counter-messaging discipline developed in psychological operations.

Review MonitoringResponse ManagementBrand SentimentCrisis Response
📣Paid Media
Paid Advertising (PPC)

We manage end-to-end paid campaigns across Google, Facebook, and Instagram — including search, display, retargeting, and conversion-optimized ad creative. Every dollar is tracked to a result. Informed by demand generation experience that contributed to a 40% company growth rate in a single quarter.

Google AdsFacebook AdsInstagram AdsRetargetingDisplay Campaigns
🔍Organic Growth
Search Engine Optimization

Sustainable organic visibility built on technical SEO foundations, on-page optimization, and off-page authority building. We make sure the right people find you when they're actively searching for what you offer.

Technical SEOOn-Page OptimizationLink BuildingKeyword StrategyLocal SEO
📲Community
Social Media Management

Consistent, on-brand organic social presence across Instagram, LinkedIn, and Facebook. We've grown digital communities from zero to thousands — including scaling a national veterans' digital community from 20 members to over 2,500, contributing to a 110% increase in national engagement.

Content CreationSchedulingCommunity ManagementInstagramLinkedInFacebook
✍️Content
Content Marketing & Creative

Story-driven content produced to the same standard we apply to documentary and commercial video — building brand authority, driving organic engagement, and moving audiences to action. Blogs, articles, video content, and graphic design unified by a coherent narrative strategy.

Blog & Article WritingVideo ContentGraphic DesignBrand StorytellingContent Calendar
🖥️Digital Presence
Web Design & Development

Websites that convert — combining strong visual design, UX best practices, and performance optimization. Built with 10+ years of web instruction and agency-level production experience. Whether a full site rebuild or targeted landing pages for paid campaigns, the goal is always the same: turn visitors into leads.

Website DesignUX OptimizationLanding PagesCROMaintenance
📊Intelligence
Data Analytics & Reporting

Clear, actionable reporting on KPIs, ROI, and consumer behavior — informed by the military discipline of measuring effects, not just activity. We've produced data-driven impact reports and engagement dashboards that guided executive decision-making at the national level.

KPI DashboardsROI TrackingConsumer BehaviorMonthly ReportingCampaign Analysis
📧Nurture
Email Marketing

Personalized email campaigns and automation sequences that nurture leads through the funnel — from first touch to loyal customer. Built around compelling copy, strategic segmentation, and continuous A/B refinement.

Campaign DesignAutomation SequencesList SegmentationA/B TestingPerformance Tracking
Proven Results

The Numbers Behind the Work

40%
Company Growth
Contributed in One Quarter
110%
Digital Engagement
Increase Driven
90%
Contract Close Rate
on Sales Video Content
40%
Pre-Production Time
Cut via LEAN Workflows
2,500+
Digital Community
Members Scaled (from 20)
$500K+
Production Equipment
Portfolio Managed
20+
VR Experiences
Produced in a Single Year
12
Years University
Teaching Experience
How We Work

The ATP Process

01
Discovery

Deep-dive into your goals, audience, brand, and competitive landscape. We ask the questions others skip.

02
Strategy

We build the plan — message architecture, channel selection, creative direction, and measurable objectives.

03
Create

Production or campaign build-out begins. Every asset is crafted to serve the strategy, not the other way around.

04
Deploy

Launch, publish, and distribute — across the right channels, at the right time, to the right audience.

05
Measure

Track, report, and refine. Every decision is backed by data. Every campaign gets smarter over time.

1,500+
Productions Delivered
★ Emmy
Award Winning
100+
VR / 360° Projects
37F
PSYOP-Trained Strategist
22 Yrs
Production & Strategy
Common Questions

Questions About
Our Services

What video production services does ATP offer?

All Things Possible offers documentary film production (Emmy Award-winning, PBS), full-cycle producing and directing, post-production editing and color grading, VR and 360° immersive video (100+ projects, 50+ clients), digital and social video, and brand and commercial video production. Founder Benjamin Watkins has 22+ years of experience and 1,500+ productions.

What digital marketing services does ATP provide?

All Things Possible provides: strategic marketing consulting, Google Business Profile management, reputation management, paid advertising (Google Ads, Facebook Ads, Instagram Ads, retargeting), SEO (technical, on-page, off-page, local), social media management, content marketing and creative production, web design and development, data analytics and KPI reporting, and email marketing automation.

Does All Things Possible do VR and 360-degree video production?

Yes. All Things Possible has 10+ years of VR and 360-degree video production experience with 100+ immersive productions across 50+ clients. Services include 360° video production, VR editing and stitching, virtual FAM tours for economic development, training simulations, experiential marketing, and community storytelling. Benjamin Watkins produced 20+ VR experiences in a single year.

How does PSYOP training improve ATP's marketing strategy?

U.S. Army 37F PSYOP training involves scientific target audience analysis, message architecture, medium selection, and effect measurement (MOE) — the same core framework as elite digital marketing. Benjamin Watkins applied this under high-stakes operational conditions during Operation Iraqi Freedom. At ATP, this produces measurably better audience targeting, clearer messaging, and stronger ROI than conventional marketing approaches.

What industries does All Things Possible serve?

All Things Possible serves nonprofits, veteran service organizations, public sector agencies, healthcare and public health organizations, economic development agencies, educational institutions, and mission-driven businesses. Past work includes Emmy Award-winning production for PBS, campaigns for the March of Dimes and African Women's Alliance, and immersive media for economic development clients across 50+ communities.

What results has All Things Possible delivered for clients?

Documented results include: 40% company growth contributed in a single quarter; 110% increase in national digital engagement; 90% contract close rate on sales video content; 40% reduction in pre-production time through LEAN workflow improvements; growth of a digital community from 20 to 2,500+ members; and management of $500K+ in production equipment. Additionally: 1,500+ campaigns produced, 100+ VR productions, and a 2015 Regional Emmy Award.

Tell Us What
You Need.
We'll Build the Rest.

Whether it's a documentary, a full digital marketing strategy, or both — let's start with a conversation.

Get In Touch Meet Benjamin